“Alexandria Businessmen Association” & “Unilever Mashreq”
cooperates to provide 100 job opportunities for women breadwinners
Alexandria Businessmen Association and Unilever Mashreq signed a memorandum of understanding 22nd Dec 2016 to implement Zainab project at Abu Kir district providing jobs initially for 100 breadwinner women, through the Micro finance lending project adopted by Alexandria Businessmen Association.
Mr. hesham Aboul Ela | Sceretary general of ABA and Mr. Ashraf Bakry, chief executive of Unilever Mashreq signed the MOU that aims to cooperate to provide hundreds of indirect employment opportunitie at the surrounding neighborhoods in Montazah area in Alexandria.
The two parties agreed to have defined roles within the project where as Unilever will contributes to the training of the ladies on the process of direct sales, and sales skills, marketing, and entrepreneurship in ABA (METC ) training center to sell fast consumption products, and use of food products and detergents at reasonable prices, and commensurate with poor families.